Interesting article from Ad Age on the recent changes in consumer trust levels that shows the continuing ineffectiveness of media. Too bad they didn’t measure the trust level of packaging!
Feb
08
Drop in Social Media Trust Levels
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- by Mark Mitchell
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- posted in Food Industry Happenings, Marketing, Shared Articles, regional brands
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- Tags: Consumer, Media, Social Media, Trust
Copyright © 2009 Tailford Mitchell. All rights reserved.